The Proton Design Competition 2014 has officially come to an end - the two category winners of the contest were announced at an event that also saw the introduction of the Suprima S Standard.
In Category 1 (for secondary students aged 13-17), 17-year-old Muhammed Amiruddin Abu Bakar walked away with the first prize, while in Category 2, for college students/individuals within the ages of 18-25, Pow Ying Hern emerged champion.
Amiruddin is a SPM-level student at SMK Taman Melawati in Kuala Lumpur, while 25-year-old Pow is a degree holder in Product Design from Nanyang Technological University in Singapore. Pow also has a master's certificate in car design from Domus Academy in Milan, Italy. His winning entry was called e-Luma.
The contest, which began in June, saw a total of 337 entries from both categories. Category 1, open to entrants aged 13 to 17 years old, contained 158 submissions, while Category 2, open to those aged 18 to 25 years old, received 179 submissions.
To recap, budding designers were asked to design a Proton city car for the year 2020. Entrants were required to submit coloured renderings depicting the 3/4 front, side and 3/4 rear views of their design, while those falling into Category 2 were also required to produce an additional coloured interior rendering.
In addition, entrants had to submit a written proposal detailing their car's design concept, unique selling proposition and proposed powertrain system. Given that this is first and foremost a design competition, submissions were naturally judged on their aesthetics and presentation, but specific emphasis has also been given to the originality and innovation of the designs.
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